How To Break Anything

Thoughts and insights on culture and human behavior, living blissfully at the intersection of rationality and irrationality (but mostly irrationality) 
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decisionmaking

 

Decision-making in multiple contexts, as told by Herodotus in The Histories

[Herodotus on the Persians in The Histories]

Some of you who have talked to me recently on making decisions may know that I tend to talk about making decisions in multiple contexts. The idea is that if you make a decision once, you're assuming every fruit of that decision is going to be consumed in the exact same context in the future. This is absurd, of course.

Ideally, in order to effectively avoid regret, you'd be able to consider the outcomes of a decision in every context you might experience those outcomes in the future.

This is of course impossible, but the idea is to experience as many of then as you can as you think about your choices. Let's say you're considering whether to take a job across the country; the strategy would be to consider the proposition when excited, when depressed, when frustrated, when scared about the future, when glowing from positive feedback, and so on.

The relevant cognitive bias here is probably an iteration of the availability heuristic, in the sense that we tend to believe the way we feel right now is how we'll feel forever.

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Filed under  //   cognitive fallacies   decisionmaking  

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There's not just one decision; "I'm here because of a long chain of events"

I originally clicked through to this link because of a tweet:
"@brainpicker: Lovely, design students answer on anonymous post-its why they want to be designers http://ow.ly/19lWC"

But to me the above speaks to a lot more than just design.

We tend to think that decisions are made in the moment. They're not. Your next action (the one you're deciding on right now) is the product of all the decisions you've made leading up to this one.

There's not just one decision.

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Filed under  //   decision collective   decisionmaking  

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Time-orientation: decisionmaking is not just about what matters; is also about when it matters

Essentially, the idea behind time-orientation is that the decisions we make have a lot to do with our perspective on time; specifically: what matters when. Phillip Zimbardo has some excellent thoughts on this here:

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Filed under  //   decisionmaking   perspective   time-orientation  

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Decisions are about comparison. If you have control over conditions, you have control over decisions.

Decisions are fundamentally about context, in the sense that context refers to the conditions in which decisions are made. 

The easiest way to think about this is that making a decision is by definition the act of comparing conditions. 

Change the conditions, and you change the decision.

The classic example of this is the comparison one makes between three similar items of low, moderate, and high price. The smart menu planner adds an item of high price that no one will ever buy, simply so that the mid-level item can be priced higher and still seem like the best choice by comparison. This is one example, there are thousands of others. Dan Gilbert gives loads of them here in this video:

Change the conditions, and you change the decision.

If you have control over conditions, you have control over decisions.

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Filed under  //   decisionmaking   irrationality  

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"Choice," engineered and constructed like a well designed building

Behavioural economics is described (by Thaler himself) as ‘ libertarian paternalism’. This is the idea that while people should be able to live their lives as they want, “it is legitimate for choice architects to try to influence people’s behavior in order to make their lives longer, healthier, and better”.

I find the counterintuitive reality of how we make decisions compellingly beautiful.

If you'd like, there's a rather wordy explanation of behavioral economics below:

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Filed under  //   behavioral economics   decisionmaking   irrationality  

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