via cracked.com
5 Creepy Ways Video Games Are Trying to Get You Addicted
This article is fascinating and of course hilarious, being Cracked (though I'm not prone to calling these types of things "creepy"...). Some things it calls to mind:
- Sheena Iyengar's The Art of Choosing, a brief section where she makes a bit of a case analogous to the "you're in a prison" idea of The Matrix
- Skinner Box? There's an app for that.
- Seth Godin's Linchpin, and the work culture we've created to indoctrinate employees. From the Cracked article:
Why do so many of us have that void? Because according to Everything Expert Malcolm Gladwell, to be satisfied with your job you need three things, and I bet most of you don't even have two of them:
Autonomy (that is, you have some say in what you do day to day);
Complexity (so it's not mind-numbing repetition);
Connection Between Effort and Reward (i.e. you actually see the awesome results of your hard work).
